Seth Rosson is an Art and Creative Director with a graphic design background and over a decade shaping brand systems for beauty, fashion, tech, finance, and lifestyle brands. As Creative Art Director at Hydrafacial and Summer Fridays, he set brand visual direction, built and led the creative teams, and owned execution across 360° campaigns —packaging, OOH, digital, and retail. Other work includes Gap, Banana Republic, Ogilvy, and Kelly Wearstler.