Web design for Vada Jewelry (2021–2022), developed as part of a broader brand refresh and campaign launch. I was brought in to rethink the website, using the new campaign direction as a foundation for a more cohesive, colorful, and elevated digital experience.

I translated Vada’s playful point of view through bold color, refined typography, and dynamic layouts, balancing personality and movement with a clear, intuitive structure. The result was a refreshed digital experience that brought greater cohesion to the brand while creating a more expressive platform for the jewelry to live.

S.ROSSON